Tag: populism
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Europe’s parties all talked about Brexit. Eurosceptic pages got no extra lift.
After the 2016 referendum, Brexit posts jumped to about 9% on party pages across 19 countries. But Eurosceptic pages drew no more engagement than their rivals at home.
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The radical right’s Facebook boost in 2015 came with the refugee crisis, not ahead of it
During the 2015 refugee crisis, radical right party pages drew about 47% more interactions per post than their rivals at home, clearest from September. But Facebook did not clearly run ahead of the polls.
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Equal on Facebook? Big parties, small parties and who gets the attention
Engagement followed votes, but less than proportionally, and the largest party rarely had the most engagement. Facebook reordered attention more than it levelled it.
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Orbán’s page showed Orbán. The Fidesz page carried the migration campaign.
Six years of Hungarian party pages on Facebook show Fidesz drawing about its share of the vote, and its written migration message living on the party page rather than the leader’s.
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Who carries the party on Facebook in Sweden?
Jimmie Åkesson’s share of the Sweden Democrats’ Facebook engagement fell from 41% in 2015 to 13% by 2020, while Annie Lööf’s share of the Centre Party’s rose. A new paper uses my doctoral CrowdTangle data to compare leaders, party pages and votes.
