Tag: Campaigning
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Short Explainer – Is political campaigning online too focused on a few platforms?

Online political campaigning is concentrated on a handful of platforms. A short explainer on why, and what it means for democracy.
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Short explainer – Why do politicians and parties use social media?

From campaign ads to viral memes: why politicians and parties use social media, and the risks that come with it.
Tristan Hotham
campaign advertising, Campaigning, digital communication, Facebook, facebook adverts, influencer marketing, Instagram), online reputation, political branding, political messaging, political parties, politicians, Politics, public image, public relations, Social Media, social media platforms (e.g. Twitter, social media strategy, twitter, voter engagement -
Thesis now published – How do parties use Facebook and what does it offer to their campaigns?

My thesis “How do parties use Facebook and what does it offer to their campaigns?” is now out, it examines UK parties Facebook campaigns from 2010-2018 including the 2015 and 2017 general elections in huge detail.
Tristan Hotham
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Myself on the Social Minds podcast

Have a listen via Spotify above or via the file below. I really enjoyed going on the show and talking about such important aspects of modern social media infused politics. They proviso it: As the UK prepares for another General Election, we spoke to PhD researcher Tristan Hotham, who has spent the last four years…
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BORISWAVE グジに — How did Vaporwave end up as a Tory party aesthetic during the 2019 General Election?

A 2019 General Election report by Tristan Hotham for Whotargets.me Vaporwave is a microgenre of electronic music and an Internet meme that emerged in the early 2010s. Vaporwave is musically based on ironic interpretations of chillwave alongside 1980s and 1990s mood music styles such as smooth jazz or elevator music. The style’s visual aesthetic (often stylized…
Tristan Hotham
