Tag: Northern England

• Labour’s northern pivot in their advertising: how it happened and failed

  

  The party was in stasis after leaving open their northern heartlands and made little effort to switch up strategy

  Tristan Hotham

  2019 General Election

  2019 General Election, Britain, elections, Facebook, Northern England, Online advertising, political advertising, political parties

• Is Workington Man actually Workington Woman?

  

  Tory think tank Onward released a report on the 30th October detailing an important new voter group labelled ‘Workington Man’. Like Mondeo Man or Worcester Women before, the label defines the sort of voter that will win the Conservatives the election. John Curtice, renowned bespectacled psephologist has pointed to “nearly 50 Labour seats that could…

  Tristan Hotham

  2019 General Election

  2019 General Election, elections, Facebook, Northern England, Online advertising, political advertising, political parties, Women and gender