Category: Social Media
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100 days to the election – Trump v. Biden: The last 30 days on Facebook
It is 100 days to the US 2020 Elections. Although targeted advertising is key to a modern campaign, it is inherently not as powerful as viral socially located organic communications. From the 27th June to the 26th July I examine Trump and Biden’s Facebook profile page engagement. In short Trump is easily winning on Facebook…
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How do we fight fake news and misinformation? Research Access!
A solution to the threats we see on social media? We need better research access!
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Labour’s patriotism returns?
Today the Labour Party pivoted 180 from the Corbyn era’s more cautious arms length approach to the armed forces. Labour today actively celebrated Armed Forces day in two tweets, as well as through Facebook and other social media.
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Was 2019 a Brexit election? The use (and avoidance) of Brexit in the parties’ Facebook advertisements
Was this was a Brexit election from the Facebook adverts the parties were sending? The answer is yes for some, no for others…
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Labour’s northern pivot in their advertising — how it happened and failed
The party was in stasis after leaving open their northern heartlands and made little effort to switch up strategy
